$250M Global Frequency-Control & Sensor Business
A global frequency-control and sensor business formed through acquisition, integrating multiple legacy sales organizations and systems.
What running a business at this scale actually requires.
Growth through acquisition usually means inheriting more than one CRM, more than one product catalog, and more than one definition of "account owner."
With 100+ representatives and distributors carried over from legacy organizations, a single governed user and permission model is what makes it possible to consolidate without losing channel relationships in the process.
Custom applications filled the gap for a handful of processes specific to the combined business that didn't map cleanly onto either legacy company's old workflow.
Connected capabilities in this profile.
A unified account record so the whole extended team — direct, rep, and distributor — works from the same information.
View module Product CatalogPublishes approved product information to the right audience — internal, rep, distributor, or customer.
View module Custom ApplicationsExtends the platform around a business process that doesn't fit an off-the-shelf module.
View module Users & PermissionsControls access and visibility by company, role, region, and record scope.
View module CampaignsConnects targeted marketing effort to the pipeline and revenue results it produces.
View module DashboardsPresents the operating signals that matter, filtered by role rather than one generic view.
View moduleSee how this maps to your own operation.
Use a comparable process as the starting point — we'll compare current effort, data quality, and visibility against a connected workflow.