
"Weaning
Customers from Live Support"
While self-service is cheaper than live support, companies must
resist the temptation to relegate it to a second-rate service. Customers
will expect the same quality of service from self-service applications
as from traditional customer support solutions. The trick to weaning
people from live support is to add value to the self-service customer
experience. NehaNet's web-based products are such that customers,
sales, and reps can access the tools when they want it and from
where they want it. CRMDaily.com. December 19, 2002.
"CRM
in 2003: Is That a Light I See at the End of the Tunnel?"
The Gartner Group predicts greater success for the CRM market in
2003. This will be driven by the growth of vertical markets, a rise
in business process automation functionality, and an increase in
in-house CRM applications. NehaNet is poised to capitalize on this
market growth with solutions that are tailored for vertical market
implementation and that allow companies to pay more for functionality
rather than service. IntelligentCRM. December 1, 2002. |